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Denturaa policies

Cookie Policy & Electronic Communications

Last updated: September 2026. This policy document reflects Denturaa’s clinical and operational standards across all UK clinic locations in accordance with UK GDPR, ICO, and ASA healthcare regulations.

On this page

  • 1. Overview & Regulatory Compliance (PECR / UK GDPR / ICO)
  • 2. Strictly Necessary Cookies (Exempt from Consent)
  • 3. Categories of Optional Cookies
  • 4. Absolute Prohibition on Health Data in Marketing Tags
  • 5. Google Calendar Scheduling Technologies
  • 6. Managing, Withdrawing & Modifying Your Cookie Preferences
  • 7. Regulatory Inquiries & ICO Contact

1. Overview & Regulatory Compliance (PECR / UK GDPR / ICO)

PECR & UK GDPR

This Cookie Policy explains how Denturaa uses cookies, pixels, local storage, and similar technologies on our website across all UK clinic operations (Birmingham, London, Manchester, Bristol, Nottingham, and Leeds).

We comply strictly with Regulation 6 of the Privacy and Electronic Communications (EC Directive) Regulations 2003 (PECR), the UK GDPR, and the Information Commissioner's Office (ICO) statutory guidance on cookies and tracking technologies.

In accordance with ICO standards: We do not use pre-ticked consent boxes; we do not infer consent from continued scrolling or browsing; and we do not load non-essential cookies until you have provided active, affirmative consent.

2. Strictly Necessary Cookies (Exempt from Consent)

Always Active

Strictly necessary cookies are essential for the technical operation, security, and basic accessibility of our website. Under Regulation 6(4) of PECR, these cookies do not require prior consent because the service cannot be provided without them.

  • Security & Anti-CSRF Tokens: Protect forms and user sessions against malicious cross-site scripting and unauthorized requests.
  • Consent Record Cookies: Retain your active cookie preferences so that our website honors your choices on subsequent visits (persisted for 12 months).
  • Network Routing & Load Balancing: Ensure responsive delivery of pages through our secure cloud content delivery networks.

3. Categories of Optional Cookies

Requires Consent

We only deploy optional cookies after you have provided explicit opt-in consent through our cookie consent interface:

  • Analytics & Performance Cookies: Used with Google Analytics (Consent Mode v2) to measure aggregate website traffic, page interaction patterns, and device types. Data is aggregated and anonymized; individual patient profiling is not conducted.
  • Preference Cookies: Remember your localized clinic preference (e.g. Birmingham, London, Manchester, Bristol, Nottingham, or Leeds) to personalize your browsing experience.
  • Marketing & Conversion Cookies: If consented to, Google Ads conversion tracking helps us evaluate the effectiveness of our public information campaigns. Tags are automatically blocked if consent is denied.

4. Absolute Prohibition on Health Data in Marketing Tags

Clinical Data Protection

Denturaa enforces a strict clinical data protection protocol: We never send special-category healthcare data, dental medical records, clinical notes, patient names, or specific treatment choices to advertising audiences, Google Ads, or social media tracking pixels.

Marketing tracking is strictly limited to top-level public webpage visits and generic consultation request completions. No clinical diagnosis or sensitive patient information is ever shared.

5. Google Calendar Scheduling Technologies

Our appointment booking utilizes Google Calendar schedules (https://calendar.app.google/9xSETLeBFFvqsvAYA). When you access the appointment portal, Google may set technical session cookies required to authenticate, secure, and deliver the booking interface.

These technologies are operated by Google under Google's Privacy Policy and Terms of Service. We recommend reviewing Google's privacy documentation when booking your appointment.

6. Managing, Withdrawing & Modifying Your Cookie Preferences

Your Control

You have complete control over your cookie preferences at all times. You can modify or withdraw your consent at any time without impacting your ability to book a consultation or contact our clinics.

To update your preferences, click the Cookie Settings link in the website footer or adjust your browser settings to block or delete cookies. If you block all cookies in your browser, certain essential security features of the website may function with limited capabilities.

  • Chrome: Settings > Privacy and Security > Cookies and other site data
  • Safari: Preferences > Privacy > Block all cookies
  • Firefox: Options > Privacy & Security > Enhanced Tracking Protection
  • Edge: Settings > Site Permissions > Cookies and site data

7. Regulatory Inquiries & ICO Contact

For any questions regarding our cookie practices or our compliance with PECR, please email our compliance team at contact@denturaa.com.

You may also contact the UK Information Commissioner's Office (ICO) at Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, or via telephone on 0303 123 1113.

Questions or compliance enquiries? Contact contact@denturaa.com|Booking Policy·Privacy Policy (GDPR & ICO)·Terms of Service·Compliance Charter·Cookie Policy·Complaints Procedure